ep 118 Beth Minardi

If anyone deserves the title of GOAT in hair color, it’s today’s guest. Fresh out of university and beauty school, she was appointed Director of Education at Clairol. She later consulted for brands like Redken and Joico to help develop major professional color lines. She has traveled the globe, training thousands of colorists. She co-owned the famous Minardi Salon in New York. A true celebrity stylist, she has worked with stars like Mandy Moore, Sarah Jessica Parker, Julianne Moore, and Brad Pitt.

Her list of awards is just as impressive: NAHA Lifetime Achievement Award, Empowerment’s Ceiling Crasher honor, Modern Salon’s Top 50 Most Influential Hairdressers, multiple Hair Color Educator of the Year titles from Behind The Chair, and American Salon’s Hair Colorist of the Year. Let’s dive into this week’s HeadCase—the legendary Beth Minardi!

Show Notes

9:03 Joining Clairol and early influences

48:51 Working with Redken

50:58 Challenges and Personal Growth

57:15 Teaching and Mentorship

58:51 Personal Reflections and Future Goals

Complete Transcript

How great would it be to get up close and personal with the beauty industry heroes we love and admire, and to ask them, How did you learn to do what you do? I’m Chris Baran, a hairstylist and educator for 40 plus years, and I’m inviting all our heroes to chat and share the secrets of their success. I welcome to another exciting episode of head cases with the ever talented and if anyone deserves a title of goat, the greatest of all times of hair color, it’s today’s guest. Beth Minardi, after graduating university and beauty school, Beth started her career at Clairol as the director of education. Her consulting with Clairol, Redken and Joico was instrumental in developing several important professional hair color lines. She’s traveled the globe training 1000s of color professionals. She’s owned minority salon in New York City with Carmine Minardi, which was a top color and style destination in America. Her her celebrity stylist status, had her prepping. Mandy Moore, Sarah Jessica Parker, Sarah Jessica Parker, Julianne Moore and Brad Pitt. That’s just to name a few, as one of the industry’s most awarded hair colorist. She’s received the NAHA Lifetime Achievement Award. The empowerment honored her as a ceiling crasher. Modern Salon, named her one of the top 50 most influential hairdressers, and numerous times Behind The Chair, named her as the Hair Color Educator of the Year. American Salon magazine bestowed her as hair colorist of the year. So let’s get into this week’s Headcase. Beth Minardi, Beth, welcome to head cases, and my dear, it’s been too freaking long since we’ve had a conversation, so I’m embarrassed by that, but really pleased that we’ve got on here. So one more time. Welcome. Thank

Beth Minardi 2:10
you so much. I can’t tell you, Chris, it has been too long, and I’m so happy to be a part of Headcases. Good. Thank you. Thank you.

Chris Baran 2:19
Oh, you’re welcome. You know what? Because I’ve done a few in the last while. And what, what excites me is that you know you’ve seen so many artists like and that’s where you and I, we have red can history together from trying to even remember whether that was in the 90s, early or late, regardless, I we spent a couple of few years together, on the road together and and what I, I’m loving, is the fact of how some of the people that I interview is they went through that whole artist network thing, and then they started their own business, and they in, like with you, your own product lines, etc. And you know, it’s congratulations just for one, being one of the brave ones going out there, sticking your neck out, and then still being true to the craft to this day. So

Beth Minardi 3:09
really impressed by that. It’s a wonderful it’s a wonderful experience. It’s an art. It is an amazing business. And, um, thank you. Yes, it is what I do. You know,

Chris Baran 3:21
I want to, I want to talk about a little bit more about that in just a minute, but I I always like to get from people that I don’t know with your product line and with what you do. And I was on online the last couple days looking at all your videos that you have out there, and you have, like, 1000s. So what was but I see everybody sees those. But I always think it’s really important that people understand our hair story. How did we get into it? What happened, etc. So give us a little bit of your hair story.

Beth Minardi 3:51
My hair story is pretty interesting. Um, when I was a little girl, I was always very interested in in color. I don’t know if my eyes were different, but I noticed colors in nature, colors and animals, colors and paintings, and it affected me. My mom would always get copies every month a Vogue magazine, and we would sit and go through and of course, it was a different time. And Isn’t she beautiful? Look at these super models. Look at their hair, look at their makeup. My goodness, they take care of their skin. Look at the way they just and the stories about these people. And I always thought then they would do Ezra. You might remember Chris, those split screen makeovers before and afters, and Doug marvaldi, who was one of my mentors, would do these things and say, Wow, look at these differences we create. And he would do little get togethers for women in Winter Park Florida, and they would have a carousel projector showing these split screens. Means, and everybody would ooh and ah. And I thought, you know, isn’t it wonderful to be able to make a woman feel and look terrific? You know, now times have changed, and I don’t even know if we’re politically correct doing that anymore, which scares me. But I thought, Isn’t it lovely? I remember in college, I had a dorm mate down the hall who was also from Cocoa Beach area in Florida where and she was a pretty woman, but she really wanted to look great, and I taught her. I knew how I don’t how to put on strict fake lashes, but they were little, tiny ones at the time they were really and she thanked me as if I had given her a million dollars. She changed her whole attitude. It seemed her life. She she went to school, class every day looking like holding her head differently. And I said, that’s the power of image. I graduated from college. I was teaching underprivileged children a Head Start program, which was wonderful. And these were migrant workers children. And I learned how in college, I learned how to teach Chris, which is the same methods I use when I teach now Redken my brand anything. The easiest thing to do is to copy someone. Thing to do is to synthesize your own thought. That’s creativity. So, boom, boom, boom, boom, boom. And I also realized that being an underprivileged person, underserved with, I mean, I’m talking about without food, is the terrible thing. Yeah. So I had the opportunity. I had studied some theater in college and was asked to be in a movie playing a beaten up redneck gas station attendant and and I was I was mesmerized. I fell in love with the hair and makeup trailer. I just thought that was the greatest. So here I was teaching and going to school at night to get my master’s degree. And I said, I am going to go to beauty school. Well, my father, I told him, and he said he went. He was not a happy man. He said, What are you going to be? Some kind of a waitress and blah, blah, blah, you know, beep, beep, beep. But I did. I did. And after I graduated, I met a woman by chance who had just retired from Clairol, and she said, Oh, you’re finishing beauty school. And I said, Yeah, she said, and you went to college, I said. She said, you know, Clairol is looking for management trainees and consultants. Why don’t I give you the address of the gentleman in New York at the time, you had to send a resume and a photo. I never expected to hear from them. I did. They gave me a ticket for Eastern Airlines to fly from Florida to Atlanta, Georgia, to be interviewed, and I was hired. And

Chris Baran 8:08
so, just so I’ve got that clear you, this was, you were still, still in beauty school, or I just finished. You just finished. Wow, so didn’t even, you didn’t even have to go out and apply to a salon or anything. They just this, this intervention happened, and you got the job,

Beth Minardi 8:28
yeah. But you know, I will say Beauty School was very different. When you and I went, there was a whole bunch of on the floor with live people and a lot of work on the floor before. But anyway, no, I did not work in a

Chris Baran 8:41
So, yeah, no, that’s, that’s, I just find that interesting. So tell us a little bit about the Clairol gig. How? So first of all, what was that like, just getting out of school and now you’re thrown into the corporate world. I know how hard that was for me, after being in the hairdressing industry for X number of years and then getting thrown into the corporate world. What was that like for you?

Beth Minardi 9:03
Well, my dad was from the corporate world, so I kind of saw that literally. And my grandfather, my mother’s father, owned a business. I was, well, first of all, being you were asked to go to New York for one month to be trained New York, and you get paid. And I was like, that show that girl, when I was oh, New York City was it for me, and I loved it. So week number one, you were taught about, you were given general info, and you were taught about semi permanent hair color. Week two, permanent color. Week three, lighteners. Week four, corrections and special effects. At the end of every week, we were given a test, an examination, and at the end of every week, if you failed that week out you were you did not get to stay. Wow,

Speaker 1 9:58
yeah, but welcome to. Corporate world. It

Beth Minardi 10:01
was but the training, I have to say, we were taken to the lab. We were taken to meet the chemists. We were taken to see how color was made. We were taken to the factory. We were taken to the appliance we were shown how they make and how they run product. It was very deep education. And and the chemist gave us lectures on how Lightner works and what it does and what it does to the hair, and we saw tensile strength changes. I mean, that was, you know, and then later I got that from Dr canal at Redken. Oh, god bless the soul. Yeah, I got so I was really learning. And at Clairol, my office was on the fifth floor in the executive office, but I was like, Oh, Hi, honey. I mean, I think they paid me $15,000 a year. I lived in a studio. Walk up, but I didn’t care. Take a cab. I couldn’t go to a movie unless a guy took me. Yeah, yeah. But I worked and I didn’t work. I lived in that. I lived at work. I and I, part of my job was visiting salons, getting to know them, looking at their dispensary, asking them what they liked and didn’t like. There were salons that hated Clairol. They were all Redken or L’Oreal, but they liked Clairol bleach. But here’s your in, yeah. I mean, you know, from all the oil lighteners to the powders to and and I but, but I had the opportunity to talk to them, and they would just let me know, you know, I was this kid, and they were, they were going to let me know how pissed off they were, that Clairol was the drugstore and all that stuff. But, I mean, I was looking at salons that were turning a lot of money in 1990 Yeah, 18 8919 and I was just a kid, and I got promoted a couple times. That was great. And I was very because we would test product, I was able to go into the test salon and do half head tests and watch new shades and products either being okayed or tweaked. And I was able, thank goodness, to teach all across the country on stages, teach them how to formulate, how to use Clairol and how to to succeed in their salons. And I was, I mean, I traveled all over the place, Chris. I went to little towns, big towns. I went in the snow. I went in they, mean, and I was by myself. Now, I had wonderful friends at the office, and my mom and dad were alive, my brother, my brothers, my sister. But I, you know, I really got into this because I realized there’s opportunity here. And I saw so many people who were successful, and I saw others who struggled and eat. They were they were even talented people, but they struggled. So our thing was the color of success, helping people succeed, yeah. And as Jim Morrison’s used to say, you know, earn a better living. Live it. Live a better life. Yeah,

Chris Baran 13:06
do you? I’m gonna, first of all, want to just jump back there. When you got that job and you got your executive office, did you take the time to take a picture of that and send it to your dad and then you can take a picture of yourself.

Beth Minardi 13:22
That’s right, too, no. But my dad did, like first before, I have to say, before I went to New York, I opened my big mouth, and they said, Does anybody here speak a foreign language? And I had, I grew up in Florida. I was born and raised in Pittsburgh, Pennsylvania, but when I was like 11, we moved to Florida, and that was when a whole lot of Cuban people had come to Florida. So in ninth grade through college, I took Spanish, and my roommate was from Cuba. Oh, wow. So So I said, Oh, I speak some Spanish. Well, the next they put me in Miami, Florida. Boom. So here I am a little kid when my brother got a U haul, terrified. I was 24 moved to. Where was it? North Miami, in this weird apartment with my kitty cat, and I had to go to salons and Hialeah, where no one spoke any English, but claro had color charts in English and in Spanish, and they seem to like me. If you gave them a sample of something, what I learned is, if you could give them some no BS, no walking in. Hi, I’m from no time for that. And if they’re at their chair, you don’t walk up to the chair. I’m Beth. They’re all we have a new shade of born blonde toners coming out. Let me leave you my card, which was stapled to the new color chart. If you need anything, give me a buzz. And they would call me, yeah, wow. Make appointments to go and talk to them, and they would tell me if they liked things. They would tell me if they didn’t like things. It was fascinating. Then I did a show in Atlanta where the poor GUEST. Artist froze. Uh oh,

Chris Baran 15:03
that wasn’t Chris Baran, was it? No, it wasn’t. It was a woman

Beth Minardi 15:06
named Doris, and she was and I said, So Doris, what? Tell me what you’re we’re going we colored that hair, but why don’t you tell me what you’re doing to shape it? And there was silence. So I said, I think what she’s doing is creating some long layers. I mean, I’m just pulling stuff and, you know? And so at the end, the guy who was the VP and the division said, pack your bags. You’re moving to New York. Wow, that was a year in purgatory in Miami. That was tough.

Chris Baran 15:39
But I’m sure that there was the lessons that you got in there, right? Because it’s you had to learn about sales. Sales is a different beast than standing behind a chair where they’re coming, where the clients coming to you. But you

Beth Minardi 15:51
know what? I always thought, I thought, I’m not here to sell anything. I’m here to teach them stuff. Yeah. And there was the pressure of, did you sell? But that because if you clearly, first of all, never start talking about a product you don’t believe in, right? It’s shit. Don’t sell it, right? But if you really believed, if this salon had this product, it would help them do a better job explain why, and then it’s up to them,

Unknown Speaker 16:19
yeah, yeah,

Chris Baran 16:21
that’s amazing. I I can so relate to I remember when I when I first started with L’Oreal, because I was with L’Oreal before I joined red can. And I remember being on a stage in Canada, and I thought, man, I was the shit, because I just won L’Oreal color trophy, probably by accident. And it was probably only three people entered, but none. Nonetheless, I they put me into the show. They said, Well, you’re really good. We could probably teach and I went, oh yeah. Look at me. Look at me. I remember being on the stage and like, like, Dora or Doris. I can’t remember her name, she I just froze. I didn’t know what to do Ted squires was the L’Oreal regional manager at the time. Excuse me one sec.

And he did the same thing you did. He just stand at the back of the room and asked me questions, and I’d have to answer. And I was half hiding behind, behind this poor girl with long hair that I was trimming on stage. Wow, there’s an educational experience. And I remember, I can so relate to her, because that was, that was, to me, was was one of the most terrifying things of my life. And I know they always say that. They say that public speaking is they rank that as more they put you know, it’s death. And they say that above death is is public speaking and fears. But it’s not fear and not it’s not public speaking. It’s public humiliation. That’s at the number one fear of people and and public speaking just gives you a loud allows you to be in that one. And boy, I’ll tell you when there was fear and humiliation and that I can relate to her. And I guess for me, the only difference was, is I went. I can’t sit on that. I because at that point I went. I never want to do this again. And and I just couldn’t, I couldn’t stop at that. I said, I’ve got to go again. I’ve got to give it another shot, because I can’t, I can’t just let it sit it and quit that. Just being Chris, you did it, yeah, and I think, and that’s what we all did. And I’ll bet to this day that Dora is thanking you for helping her along, because I know how much that meant to me when when I was struggling through it, and somebody getting through that other side. So God bless you for that one girl. Thank you. So the what I love is where you were going in here as you got into, you know, you’re working with Clairol, and I think it seems like you’re right from the get go, you were kind of pre ordained to have your old color line, because, you know, everything that I had just out of school, they put you in, and they’re teaching you everything, how it works, works on in corporate, and you’re seeing what’s happening in the test center, etc, and how they’re producing products, etc, and and then you went from there. How did the transition go from from you and Carmine were brought on with Red Cannon. I don’t remember the year. I remember just we were all in that same circuit together. Yeah, we went,

Beth Minardi 19:27
God, I think it was like 1991 I think, you know, there was a lot of stuff that happened along the way. You know, I was managing national accounts for claro and clarel decided this is very interesting. And I think about this now, late at night, Clairol was criticized because cellophane was introduced by Sebastian Jerry, Jerry cause Enzo and and Clairol. We had a semi permanent line. That was nice. But, you know, Clairol was invented when Mr. Schiller invented L’Oreal years ago, and Mr. Gelb and he became friends. Mr. Gelb was on his honeymoon with his wife and visited Paris wealthy family. And Mr. Gelb, who I met when he was like, 90 years old, wow, he said, why are the women in Paris so much better looking than the women in America. And the answer was, none of them have gray hair. Oh, so he met Mr. Schiller, who started that’s just as Betancourt’s great grandfather, okay? And they she showed how he was making this in this apartment above a bakery. And Mr. So Mr. Gale bought some of the formulas and said, I’ll I won’t bother you, but I’ll sell it in America. So his wife’s name was Joan Claire, and he named the color Clairol, it was for gray coverage. So remember hair color way before you and I were born in like, 1900 or 1920 or something, was for one thing, coloring gray hair, and you never spoke about it. Remember, right,

Chris Baran 21:11
right? I want to pause. I want to just want to pause. You there, friend. I don’t want to lose that thought that you’re doing. I want to continue on that the bridge. Okay, okay, okay, go ahead. No, well, if you got a bridge in there, go for it. Because I don’t want to. I wanted to I wanted was

Beth Minardi 21:23
Clairol was criticized for not making cellophane, so they made jazzing right? Jazzing was clear all’s version. And so now Clairol decided, hmm, cream. We better make cream. Hair color. So they put me in charge of that, with a guy named Bill Decker. But what happened was, how do we do this? Through the side there was a very famous German hairdresser on 57th Street named John Gunther, and he had a club called John gunther’s Congress of colorists, which he sold to Clare all because Clairol wanted the membership. Mr. Gunther wanted to create his own line of color and have the John Gunther only available to club members. They put me in charge. If you think this old German guy wanted to report to me, think of him a woman. Okay, his salon was Chanel number 5/57, street, like Chanel number five that is now building. Okay, so he wanted to import a color from Canada, which was loaded with nitro dye, which is two, four, diamino aniso, and claro said, we can’t use that color. So there was a doctor Sloan in England, and they had, they had Clairol was working on a cream color and said, We need to make a cream color to go up against. We need cream color. Everybody has cream color. Hence was born logics. Logics was my first baby. Yeah, my baby’s my crystal, but my product baby was logics, two years in the making and the testing, and my job was to what’s goldwell’s Best thing, what’s L’Oreal’s best thing, what’s well his best thing, what’s Schwartz. So I had to learn all the brands manage the Congress of colorists and create logics.

Chris Baran 23:18
Wow. So thank you, because I want to just let everybody know, and now I’m learning stuff that I never knew, and I thought that I’ve been around for 1000 years, and I knew most of this stuff I didn’t know that.

Beth Minardi 23:29
I bet you could tell me 1000 things I don’t know Well, I bet, because

Chris Baran 23:33
we all have our history in different areas. But I just want to say this, because for everybody’s that’s listening and watching right now, I just want you to know you’re getting a history lesson right now. Yeah, so you know with it, because it’s really important to know where this stuff comes from. But, and you know when I wrote down in my notes here, and I just put down, no wonder other companies wanted you, because you were a live comparison chart. I

Beth Minardi 23:55
am a comparison chart. I can’t do a computer very well. My pie crust sucks. My mother used to say to me, your crust isn’t flaky. Yeah, I’m really not. I don’t know how to iron very well. I don’t but, but I do know how I love other things, and I adore hair color. Yep, I’m a living color chart, and there’s no such thing as an exact comparison. There’s no such thing that’s bullshit. Oh, sorry, yeah, come on, Chris.

Chris Baran 24:24
But I know, and I think what people want, you know, so let’s just, let’s jump down that road just a little bit right now,

Beth Minardi 24:32
because

Chris Baran 24:34
that’s the first thing. I mean, let’s face it, we know that that corporations, their job is to knock on doors. Well, make money knock on doors and do conversions and get new doors into the into the company, same as every business, that’s the whole that’s the mantra of business itself. And but I know the first thing everybody wants to know is there a comparison chart. So when you say that, and you say that, it’s nothing, is a. Exact. And so what would you if you had to talk to somebody right now and they were saying that you were switching lines, and rightfully so, what would you say to them about about the comparison charts? What would you what would you say to them as a new artist, somebody that goes well, I’m looking for the exact Well,

Beth Minardi 25:16
what I can do is like, if you’re using gold well and you want to use this line, here’s the closest and I if you do, if you use and you want that result, here’s the closest thing I can give you, yeah. And it usually means mixing two things together, yeah. And sometimes it’s one thing, um. Then you have to ask, Why do you want to change? If these are the exact if these are the exact things you want, is it price? Is it that you’re upset with the representative? Is that you didn’t like the education? And then you have to say you’re not by yourself as you transition to this new brand, I’m here to hold your hand. That’s what I do now every day. On my website, Chris people, it’s it’s now $6 to join for three months. That’s $2 $6.25 because I know that there are kids out of school, there are people, it’s 25 bucks a year. But I said, You know what? Try me for three months, because I am your teacher. If you’re scared, you ask me a question, I get back to you right away. And every other day, I do a thing called Beth’s posts where I teach you a short hair color lesson. There are more than 250 hair color lessons on there, and my teaching in my master classes is to help you regardless of the brand you’re currently using. So I have L’Oreal users, I have well users, I have matrix users, I have artego users, I have shorts. And it’s wonderful because now we’re a community of colors. We’re not a community of one brand. And this person will say, I tried that, but here’s what happened. Then somebody else will say, Yeah, but I tried that in here. So now it’s an interactive collective of wonderful you know, it’s Chris, like Chris. Chris drove from Vancouver to Seattle. Well, he used this road. Well, I did it too, but I had trouble, so I used that road. Nobody’s wrong, right, right? And so what? It’s passion. It’s letting them know you didn’t do anything wrong, or if they here’s what I learned when I was a kid. Chris Baran, yeah, I used to think that if Clairol said to do this, and I did it, everything was going to be perfect. Remember this, everybody listening, in most cases, not all, not all, the final say on a color chart. Or what is marketing? Yeah, and the marketing and sales people see where I want is that education, sales and marketing work as a threesome. Yeah, it isn’t sales and marketing hating one another and asking education and then dicing up education so they can get it out. I used to have people say, You better hurry up and approve that shade, because we got a launch. We got a launch. We don’t ship shit if it’s not, and I did, I say, come on and we could get it right. We got it right. We got it right every time, every time, every time. And people didn’t like me for that, because I’d say, we’re almost there, and I don’t want you, I will not let you work harder on this than I do, right? So, so, so yes, if there,

Chris Baran 28:18
I want to pause you right there, because I want to make sure we didn’t miss your the access site that you have, because I know as as soon as we said that, and you said $6.20 I mean, that’s damn that’s even less than a than a Starbucks coffee. That’s

Beth Minardi 28:33
what I say. It’s Lex it’s if. And people are, I have a free Facebook page with 1000s of people who and but I say, will you please join for 625, and they end up three or four join, which blows me away. Yeah, because

Chris Baran 28:47
you know what, you know, what gets me there is number one. Well, what gets me is that I have a business partner. And, you know, the we know, the expression is, if you got no skin in the game, then, then it’s not worthwhile. So you got to put some skin in the game. So I think $6 and change is like, e nuts, but here’s, here’s the point that I’ve got. Number one, I want the people to know, because as soon as you said that, I know there’s people out there going Beth Carmine is going to be educating me and and it cost me $6.20 so where do they go? What’s the name? Where do they go?

Beth Minardi 29:23
Here’s what they do. It’s so simple. And I post this every day on my Facebook. You go to it’s a link, HTTPS, colon, h and then double slash in all lower case letters, Beth, minority, hi. Hyphen or dash, yeah, all lowercase, all access, all stuck together, all access, all lowercase.com/subscription, yeah, when they press that, it takes them to a page and it’s me way. Been going, come on, join us three months. When they log in, they click Beth’s post, and they read all my lessons, whichever ones they want, and they can either comment or ask a question. I have ladies this morning asking me, Beth, I have a woman coming in. I don’t know what to do. Her hair always grabs dark around the front, but when I answer that question for her, it’s private. Nobody has to know that Susie Jones had a problem. Susie Jones is my friend. I’m her friend. Nobody sees that. So it’s private, VIP learning Chris and I love it, but I my what gets me is I have 20,000 people who follow me on my Facebook for free. Wow, I can’t get I need. I need. This is my business. This is what I’m doing now. And I loved and I’m teaching. I have, I have, I’m teaching master classes. And I’m happy. I teach all over the country. I have three coming up salons host them, yeah, so I come to your salon. Well,

Chris Baran 31:00
I know you’re going, you’re just, I don’t know if it’s past or there, but I, I was talking to one of my dear friends, and they and you know you’re going, you’re doing a class for them up in, I believe they’re in Pennsylvania or the there’s

Beth Minardi 31:20
one In Boston coming up. There’s one in Indianapolis coming up. There’s one in Memphis. I was last year in Pittsburgh, my hometown. I loved it. But you know, when people want to host and their salon staff comes for free, but they have to let me have some people, people come in. There’s several ways to do this. I can go for them privately, or other people come and pay me a tuition. I love it, but it’s real, up, close and personal. It’s all day, from 10 to five, they have lunch, they get a diploma, and it’s all about color, and there’s and it’s for them to sound

Chris Baran 31:52
like it’s branded, is it? It’s on your color line? Yeah, my

Beth Minardi 31:55
color line’s dead. Chris, what?

Chris Baran 31:59
I bet we have something in common. I have this love hate relationship. I hate paying for something that I’m not using. I hate working in a small, cramped box, yet I love working in a cool salon that impresses my clients, and I love the culture and synergy of a team while enjoying the freedom of being my own boss. You too. What if all that was available to you at the salon you rent from meet artist on go, a game changing way to rent salon space with artist on go, you only pay for the time you’re behind the chair. You can choose a salon that fits your vibe, location and amenities with artist on go, you’re a part of a stylist community, not hustling alone. Plus you get to enjoy perks like clean towels and back bar supplies. Check out artist on go, built for stylists serious about their clients and growing their brand without the hassles of managing a space. Here’s the kicker, you can save more than 50% on your rent to find out more. Go to B, I T, dot L y slash. Artist on go, C, B, that’s B, I T, dot L y slash, artist on go. CB,

Beth Minardi 33:25
my color line was, was discontinued. It has been for five and people are still begging for it because the investor said they didn’t want to put any more money in it. And I put, I sold all my jewelry. I A friend gave me money. I put in $65,000 and they stopped. So you go, first of all, you could buy it direct, but it was a Cosmo prof one Cosmo prof wouldn’t have all the shades, and would charge five $5.95 so you’d get what you could now, you drive 11 miles to the other Cosmo prop store that had the shades that were missing at the other store, but the product was $6.40 Well,

Chris Baran 34:10
first of all, I don’t know if you saw but there’s a look of shock on my face. I

Beth Minardi 34:13
honey. I’ve been my and you know, people still beg for my colors. Beg Look, nobody needs every single if you don’t, you don’t need, if you have a level three, a two and a level four of a neutral. You can make a level three by mixing a two and a four together. You do not need every single level of every single color. And I had permanent creams, alkaline cream, demise and liquid like shades, EQ, an acidic liquid. Demi, wow. Well, over 1000 salons bought me direct,

Beth Minardi 34:47
direct for you. But you know, I, the company that I that did that for me, was being pressured by Cosmoprof that the other manufacturers didn’t like me, seeing, succeeding. So interesting, broke honey. Look at me, but Smart Cookies can’t crumble. Well, there you go.

Chris Baran 35:11
So the the that’s, I mean, that’s, first of all, I can’t even imagine what the news of that would feel like, because that’s, I didn’t know that. I mean, I’m, I’m, I’m shocked right now that I thought that was still going and going strong so

Beth Minardi 35:26
well, see, I didn’t reach what they corporations called critical mass. So I said to the sales direct manager or VP, what’s critical mass? I had sold more than $6 million of the my product in about a year. And they said, well, Critical Mass is $8 million you didn’t reach it, so we’re going to discontinue you and make our own cheaper brand of color called Luma shine. Do you want to work on that line? I said, Now wait, I’m selling Mercedes Benz. You want me to sell Buicks? Yeah. And how do I tell my lovely followers, don’t buy my product by No, I it was an emotional and moral thing, honey. Yeah. And look, Joico was very kind to me. They needed to make money. They have investors, and Cosmo prof is very, very involved in the management of Joico at that time. Yeah,

Chris Baran 36:18
wow. Things we learn every day.

Beth Minardi 36:21
Yeah, yeah. But you know what, many of the people who I taught then still follow me. And guess what? Chris remember, along you and I were teaching, I think, one day in Chicago, and at the time, I started writing that you were and I stood in the I stood in the back, and I watched you big stage, and I remember you. And I thought, oh, Chris is so great, because I was supposed to go on after you were doing your thing, and then you were going to come back out, and I had just started writing the shades EQ monthly newsletter, right? But then people that red can would mail those in an envelope to salons. People would open it, and they were given by their sales rep a binder to put these in. Do you know, last year I was teaching and women, a couple, were holding up their shades. EQ binder, that binder I did in like 1996 1997 that made me feel good.

Chris Baran 37:14
Yeah. Hell yeah. You know, I mean, first of all, for and I’m going to say the word has come to my mind, is the dent, but I think it was more like a a massive, huge mark that you’ve made on the industry, just with everything that you know about it. But I have to say this, yeah, and I have to say it now, now I know why you can’t make a pie crust. You don’t have any damn time.

Beth Minardi 37:42
Water on the spoon like my mother. Um, but, but I did have time. And I, you know, my other time was with my precious husband and my daughter, and she had a pony. You know what I did? I died the horse.

Chris Baran 37:55
I heard that. Tell me about No, I I heard the story, but I’ve never, I wasn’t from your mouth. I want to hear the story.

Beth Minardi 38:03
Well, one time when I was with Clarol somebody had in Florida, they had a Black Angus cow that they were putting enough, and it will show you, I wanted to take what happens to black hair when it’s bleached by the sun, it turns red. What happens to black human hair when it’s it turns okay? So this, this poor cow, was black on its legs, but its whole back was was red. So I put, oh, God, I had on big rubber gloves. I used black hair color, and I cur. I wet the cow. I dampened her. She was very sweet, and I curried it in, because I know how to curry a horse, cows, the same thing. Curry, and I let her sit for 15 minutes, and I rinsed her, and she had beautiful black hair for the cow show. Okay, so Krista had Krista had several. I had every horse in the barn. The kids would go, Mrs. Minardi, will you make my horse color schedule? Let’s take a look. So, oh yeah, every, every horse had a different but name on the bottle, Chris at the time, was with a Pinto pony, which was white with brown spots. So I said, well, better. I better first do the brown so on all the brown spots, I used our tech brown walnut shampoo. I rinsed then I went back with the white R tech on the white plate. Oh God. And I scrub. So I will say, and the horse was professionally braided. My crap. My daughter won first place. So the judge did say, young lady, your horse has a fabulous coat. Then later she had a gray Arab and Alpine, and I bleached mids to ends his tail with with a lightener to get off. And then I used a silver toner, thoroughly conditioned, but it was, you know, what color is there? Everywhere. Come on So, but you know, yes, my passion is my was my home, my child, my husband, my my business, but there was personal and there was business.

Chris Baran 40:10
Yeah, yeah. So did any of those horses or cows ever send you a testimonial or anything that would have been nice

Beth Minardi 40:19
Leeland Hirsch took Lucy’s picture, goes and said the studs at Swan Creek farms were running color, as pet had already called, and it was a picture of Christa on the horse with the beautiful color.

Chris Baran 40:33
Yeah, for those, for those who didn’t know Leeland, he was, he was the owner of our tech, and

Beth Minardi 40:37
now he’s the owner of celeb, and their their color. Shampoos and conditioners are terrific.

Chris Baran 40:42
Oh, wow, yeah. Gotta get him on here. I, you know? I, yeah, you

Beth Minardi 40:46
know, he just, he just came out with a whole styling line this week, really brand new.

Chris Baran 40:53
Gotta get him

Beth Minardi 40:53
on here. He’s one of, you know what he taught me. We were doing this program with John Gunther at the at the Waldorf and Leeland. And I stepped into the vestibule for a moment, and he said, I’m going to tell you what Gold Well does, that’s right. And he puts it in his Leeland ease. What you put here, you don’t put down here, here, yeah, this needs this. Don’t need which was top sheet, permanent, acidic Demi, which that was, that was shady, Q too, yeah, yeah, color balancing and taking care of the hair with acidic was introduced to me in his in his vernacular, yeah, yeah.

Chris Baran 41:39
As blessed as it was, excuse me, yeah, so I just, I made, I was having a conversation, I think a day or so ago with with another artist on there, and I never got to bring it up, but I wrote it because I’ve just got it in my notes here above, because this was on Monday, or, I should say, just last week, on Friday, and I wrote down, but I never got a chance to do this, and because that person was talking about, about solving problems, on on people that have, like, disastrous hair stories and and I wanted to bring up on there, and I, and I’m, I’m like, 99.9% sure this was your line, because I can remember you being on stage, and I think it was you that said, look it. If you’re coming to me and you’re in, if your hair was like a steak and it’s now overly well done, I can’t take it back to medium rare. Once

Beth Minardi 42:41
a steak is well done, you can’t make it medium rare, yeah,

Chris Baran 42:45
but I always remember that when you said that and that, I think when you can, when you teach, that shows you as a teacher, that when you can give analogies and stories, etc, that people can relate to, that it sticks in them, because you’re you’re taking it From your world as as what you’re teaching. And they might not know making analogies in their world, that they do know that they can have a hook with. And I think that just makes, uh, makes. It was a great, great teacher as well. So that was awesome sauce. I just love it. So let me ask you this, just a couple of things, just what I will have to ask you, this is, and I might be that we’ve already covered it, but what was it say the most difficult time in your life or your career

Beth Minardi 43:30
as you went through this? Wow,

Beth Minardi 43:34
there were a couple losing my in one moment, realizing that everything I believe in my life was false. I lost my husband in a minute. It didn’t, I didn’t. I didn’t lose him in a minute, but I found out in a minute, and I thought of Salon survival. Salon survival, we were a marriage, a marriage of two people, a marriage of 2p of two humans and two hearts and souls, a marriage of cut and color. Working together, our salon was, was what we both aside from our child. It was our passion. And I, you know, I think back the moment knowing that my marriage, no matter what I could do, you know you can take, have you ever gone to a restaurant and had soup or something and they gave you those little packets of crackers? They were wrapped in cellophane? I want you to think of taking that package of crackers and crumbling it up in your hand and then saying to some now, put it back together.

Chris Baran 44:48
Oh, right.

Beth Minardi 44:51
I am a very trusting person, and I if you tell me something, I believe you. Yeah, and I. My husband had chosen to care for and tend to another woman for a very long time and hide it from me, and he was so good at it that and he would say negative things about people who cheated on their wives, and when I found out that it was a person who I thought was my very good friend and who ran all the money in my business, and that this had gone on for a long time, My for a while, my world ended. Everything, everything. And 16 years later, I’m not completely over it, but it’s a lot better than it was before. And I realized I have two choices here. Yeah, I’m having like a little breakdown here. But I have a daughter who cannot see her mother fall apart. I have 30 something people working for me in this beauty salon. So after my day, I literally was in my I got in my dog’s bed, I was in the dog’s bed, and then I was banging my head up against a wall, and my sister in law was a deer and came and came over, and I figured I better get back to work tomorrow morning, because I have a color class I’m teaching to my group at nine o’clock, nine to 10. Yeah, and I what happened was our building, which was great on the corner, right across from Barney 61st and Madison, next door to Tony. TG was bought, and they were going to gut it. So they gave you one year to get out. So I had one year to figure out what I was going to do, and Andrew Finkelstein helped me. But it was hard trying to find a place to take my team. And I really tried. I went to marriage counseling trying to while my husband said he was sorry. He never said, Please take me back. I love you, and I think being a woman’s hard. Chris and there are women who, most of the people, I’d say 70% of the people who follow me, are women. 30% of guys, great guys, great women. And, you know, here’s what it is, as a young girl growing up in the late 50s and the 60s, with the the Leave It to Beaver, kind of mom, you know, um, those women were were kind of doing what they were told, and then the husband was bored of them, or thought that it was a financial bullshit, because the wife stayed home and ran the vacuum, and there were sexier, prettier women at work. So my mother always said to me, you finish college and you get a job. Now, my mother was a college graduate, but she did the Leave It to Beaver, stay at home thing. Women, there’s many choices people can make, and those are their own personal choices. I met Carmine by accident. I was taken to lunch by Sharon ash, who was the head of publicity of Clairol and Robert Oppenheim, who was the president, and we went to this and they said the chadwicks, former British people who were working for Clairol, were working on a book, because Clairol was going to introduce a whole line of hair care products from the Chadwicks, and they had an unlimited budget to Do a fabulous photo shoot. So Sharon said, why don’t we stop by this, the photo shoot. You know how fat in New York, you know all the big places studios. So in we go, and John and Suzanne were there with the models, which were beautiful, the makeup people, the photographer, which was great. And they said, we’d like to introduce our team, Pearl and David and Danny and Carmine, and I, I said hello to them. That’s the first time I ever saw him. And they were all working with the chat hooks on this hair. So I was dating. That was I was an introduction. That’s how I met him, when I was working with this congress of colors. Here’s what I learned, Chris, and this is how valuable everything you did for red can on that stage was you can have the most beautiful model with the most beautiful figure, the most beautiful face, the most beautiful color. If that hair ain’t styled, right, it ain’t going nowhere, yeah, yeah. So style. And with Mr. Gunther, I mean, he didn’t want models walking down the stage with their hair still wet, you’re going, dear God, so I, I hired Carmine Minardi and David Velasco to finish the hair at our programs. That’s how I met him. Wow, yeah, and I think that, and at one point, Carmine told me he resented me. I. I guess. And I said, but every cent that I made I put in our bank. I think for men, it’s very difficult to have a wife who’s I don’t even call myself successful. I was good at what I did, yeah, so it all blew up in my face. Ka, boom. And we were very lucky, because we started out, we were working with Clairol logics. I never had to buy color, but I bought different brand. I bought goldwell, and stuff to keep my brain right that when I was with Redken, of course, I used everything. Redken. Loved it, but kept understanding what’s new out there. And Redken was great. I loved it. I loved it for a long time. And then when I found this out, it was when I had no longer wasn’t working for Clairol or Redken, and I needed to find something else. And I was I needed to keep that salon going until I found a new place, and Carmine had said, Well, maybe we can stay in business together. And I I said, if I had not loved you, I could, but I don’t trust you. And he was, I felt he was under a lot of pressure. Sadly, he also had very needy family, very needy parents and sisters, and I don’t think I was ever his number one. I was part of his group. But, you know, a wife sometimes needs to feel she’s number one at least a little bit. He was wonderful father to Krista. Couldn’t be better. And now I think he’s happy. I think he’s

Chris Baran 51:39
okay. You know, I’m listening to this, and I there’s a parallel, and in my life with it too, is I can my mom always, my mom always talked about with my mom and dad, they would, you know, they were, they I was only. I was six when they got divorced, and and mom, not until years later. I think I was probably married and had kids at the time, but I remember mom said, you know, it’s interesting. I I always loved him, and I still do. But here was the part that I found was really interesting because, you know, I think it was probably some parallels in what you went through with what she did, and knew when, and she said, here’s the funny thing that, and I hope I don’t choke up when I say this, she said that the day they got divorced, and I guess it was done at a

Beth Minardi 52:42
like, they do it at a court thing. Yeah, the court, it’s a court office, yeah, yeah.

Chris Baran 52:46
And so they signed the papers and, and they said, when they and, I guess they signed the papers, they had dinner after that, and then they spent the night together and

Beth Minardi 53:06
makes me cry.

Chris Baran 53:09
So squeeze my butt cheek, squeeze my butt cheeks, squeeze my butt cheeks. Okay, there you go. So she said that that next day, when he left, he said, she said that if he would have turned she was just he sat there and watched him walk away, yeah, and, and she said, If he would have turned around, I would have taken him back. But he never turned around, yeah. So yeah, it was uh,

Beth Minardi 53:37
yeah, yeah. And, you know, I mean, my his life has gone on, and he’s had lots of girlfriends and this and that, but whatever I think now he’s with somebody, and I just hope that. But you know what’s interesting now, she’s a lucky woman, and I’ll tell you why my car mine’s parents have passed away. Lovely people. His sisters and brothers, all have their own lives. My daughter’s grown up. He doesn’t need to be tending to anybody else except this woman and his business and her needs and her child. And it’s a different time in life. Yeah, you know, and me in Houston, Texas, you have to know, honey, I am not sorry. I would love to find somebody to be with. Yeah,

Beth Minardi 54:28
it’s not easy. Yeah,

Chris Baran 54:33
yeah. That’s well, here’s my wishes for you. Is that that happens, you know, and amazing person to tell Yeah, yep, yeah, no, it was,

Beth Minardi 54:42
you know what I would have done the same. Yeah,

Chris Baran 54:45
interesting. So,

Beth Minardi 54:50
when you were a little boy, then I want to ask you, from age six to when, did you start realizing that this incredible salon, they. Sure could be something you’d enjoy. How old were you? From six to When? When were you?

Chris Baran 55:04
Well, I, you know what? It was interesting. Beth, I’m obviously this separated. And then we moved up. It was obviously in Canada. They we were in British Columbia. We moved back out into central Canada, Saskatchewan, no, because that’s where her family was from, etcetera and but, you know, I was, I was raised with single parent, but I don’t feel that I missed out on anything, you know, because she was, she was great mom, business, hairdresser. Oh, excuse me, she was a hairdresser. Yeah, she was a hairdresser. Well, she, she, when she, when they divorced, she we moved back to Saskatchewan and and she didn’t have a trade. I mean, she was, believe it or not, she was a butcher at one time, so we’ve always had great cuts of meat. But the She just said she wanted to do hair, and she went. So I went to live with my my aunt and, while aunt and uncle, while she went to hairdressing school and and from there. But my The reality was, and I’ve told this and what, I’m not going to beat this one to death. I’ve told it a many, many times, because it’s true. But I I never wanted to become a hairdresser. I It’s I just fell into it. I my mom was a hairdresser, and I knew I couldn’t get fired, so one day she took me out to she took me out to have a pizza. But after we as when I say I wasn’t like you, I didn’t go to college. As matter of fact, I always tell people when I was finished with grade 12, I’ll repeat that, when I was finished with grade 12, grade 12 never finished me, but she said, What do I want to do? And and I just said, Well, I knew I couldn’t get fired, so I, I said, I’ll do hair. And she says, Well, you starting, literally, tomorrow. And I went to Marvel Beauty School in Saskatoon, Saskatchewan, my gosh, yeah. And then it was all, I won’t beat this one to death. But it’s, I had a wake up call one day, and then I discovered education, and that changed my life. So God bless you. Yeah, no, it’s all there. And I, yeah, I’m hoping that that the people listening haven’t had to go through as many tissues as you and I just did. But yeah, it’s, this is

Beth Minardi 57:20
great. This is a Shrink Session. This is good. We’re getting it all out. Chris,

Chris Baran 57:24
there we do and, you know, and we’re all better because of this stuff. And, you know, I, you know, I just want to thank you for that candidness. I think for so many other people in our industry, we all go through that and and congrats on that girl. It’s, kind of a hard segue right now, but just to go into our rapid fire, but maybe we both need this quick answer, is just to free our minds a bit. So I’m just going to throw out some questions here. First thing that comes to your mind, and you talked earlier about the creative process that you go through. What turns you on in the creative process? What turns

Beth Minardi 58:06
me on is looking at something and seeing possibility. When I look at something, I go, Okay, what’s in this picture? What’s right? What could be better, and how am I going to do it? Love it. Possibility. Possibilities.

Chris Baran 58:20
Love that and what stifles creativity,

Beth Minardi 58:25
anxiety, not be feeling free to express it and not being verbally able to put at ease a person who you want to benefit via change that stifles it, and the need to make money stifles it. There are three questions. I’ve had clients crit. I hate the color they wanted, but I did the best technical, not often, but then after a year, they’d start to trust me. But yeah, yeah,

Chris Baran 58:59
that’s the critical part in there. So in life, in life, what do you love the most?

Beth Minardi 59:06
Well I in life, I love my daughter. I love nature. I love trees. I love animals, except for serpents and insects. I love flowers. I and I love I love connecting with people. And

Chris Baran 59:23
what do you dislike the most

Beth Minardi 59:27
the current situation our country’s in? I’m terrified about it. And just like most closed minded people, close yeah,

Chris Baran 59:40
what’s the thing that you love most about our industry,

Beth Minardi 59:44
the possibilities of helping a wonderful group of people succeed with joy,

Chris Baran 59:53
yes. And what do you dislike most about it,

Beth Minardi 59:56
the fear that what we once had? As an experience and as a curated way of caring for people has gone to quick service, being managed by kids out of beauty schools who do not know what they are doing.

Chris Baran 1:00:12
Not their fault. No, exactly, but you’re there as the remedy. Girl, fine, honey, person that you admire the most.

Beth Minardi 1:00:24
It’s currently a living or anybody, anybody? Okay, well, there are several, one of whom I will say, of course, my writing teacher, Mrs. Norma Cohen, was one of the most influential people in my life, because she would say, Oh, I said, I don’t know if I should go in those jumps, look pretty high. And she would put me up against a horse trailer and just say, What’s the matter? You are well aware that you know how to do this. Now, stop doing it. Put yourself together, center yourself. Get on that horse and go. But that was never asked. She would never ask you to do anything she knew you did not know how to do exactly, and it was but her Her Grace, her posture, her strength, her passion. You know what the excellence she asked for of me riding a horse is the same excellent I ask for with my staff in a salon. And when those I teach, yeah, a wonderful role model.

Chris Baran 1:01:30
What I first of all, what was her name, versha Cowan and and what I got out of that was just her belief in you is, I think that’s the overriding factor. Is that if you just believe in somebody, they will, they will, they will understand that and getting also

Beth Minardi 1:01:47
her belief in her ability, she knew what she instilled, she didn’t question. Well, maybe I should have told her, nope. She was very clear. Yeah,

Chris Baran 1:01:58
person that you wish you could meet,

Beth Minardi 1:02:00
do Wow. There’s a couple there.

I met two. I met two of the people in the world I wanted to meet. I met him. It was great, I would say, right now, Cory Booker, Gavin Newsom, Jane Fonda, wow.

Chris Baran 1:02:28
And what? Bill Maher, Bill, oh, yeah, I love I swear he must be a Canadian, because he’s got so much sarcasm and what he does so something that people don’t know about you, I’m left handed.

Beth Minardi 1:02:43
Oh, and I didn’t know that I’m left handed. And I always wanted to learn to dive off the high dive in the swimming pool, but I was too scared.

Chris Baran 1:02:56
I don’t believe me, I’m terrified of lights. A month off. It was to give you got a month off. Where would you go? What would you do?

Beth Minardi 1:03:04
I would grab my daughter and I’d go first class to my dream. My dream is London. I have a list of everything I want to see, eat, do, watch, photograph, go to Stonehenge, go to Bath. Go to High clear Castle, go to High Grove. I have it all worked out, Chris and of course, then shop and have fabulous treatments. That’s That’s it, and

Chris Baran 1:03:31
good and good and good food, something that terrifies you,

Beth Minardi 1:03:37
snakes, poverty, um, being alone all the time.

Chris Baran 1:03:47
I have to give you it, because I know you said snakes. I’ll have to let you know that I’m I’m now graduated into being the snake handler, only not, not by choice. Would live in Arizona. So there’s rattlesnakes around here, everywhere, and we have them. Had them outside our front door, so I got tired of of getting the fire department come in, so I got those long things that you can pick them up with, and Rita holds the bucket open, and I put them in there, and then we go and release them somewhere else. So God bless you. Yeah, so You’re safe. You’re safe with snakes around when I’m around you. Well, remember, it’s not their fault, but they will fix Exactly. And the thing is, they’re more terrified of us than we are of them. So, right, okay, uh, favorite curse word

Unknown Speaker 1:04:30
Bucha

Chris Baran 1:04:33
said with enthusiasm. Uh, your favorite comfort food.

Beth Minardi 1:04:38
Oh, my goodness. Um, my home made linguine and with a very spicy marinara.

Chris Baran 1:04:46
Ah, love it. Something in the I don’t know what this would be, but something in the industry that you haven’t done, but yet you would still want to.

Beth Minardi 1:04:56
Yes, I’d like to. I’m very interested in what, what. What is happening with the scalp spa, with the seaming of the head? That’s the next business, I believe, is the scalp spa. Oh, wow. I really the whole thing of healthy hair grows out of a healthy scalp. And finally, look what’s happening in our industry. I mean, even cares dust came out. Everybody has a new scalp regimen. Yes, love it.

Chris Baran 1:05:23
If you had one do over in your life, what would it be?

Beth Minardi 1:05:27
Oh, God, there’d be so many. I probably would not have left Clare all. When I did to go into business with my husband, they begged me to stay. I knew clairol was going to be sold in a couple years to Procter and Gamble. I probably should have stayed there, taken the golden parachute, and then worked for another manufacturer. Got it, yeah? Jim Morrison, yeah, yeah, uh huh, yeah.

Chris Baran 1:05:56
Tomorrow you couldn’t do hair. What would you do?

Beth Minardi 1:06:01
Oh, my if I You mean, if I couldn’t work in the salon,

Chris Baran 1:06:05
if I couldn’t teach, couldn’t do anything with hair, nothing to do with hair,

Beth Minardi 1:06:09
I would probably want to teach mornings in a program for underprivileged four or five year olds.

Chris Baran 1:06:20
God bless you for that one girl. I’ve got one more question. But just before I do, I know we talked a little bit about your all access, that you have your access, that you have to you. Where else, if somebody wanted to have you come in and speak or talk or do whatever, where would they go to get a hold of you? Very easily,

Beth Minardi 1:06:38
and it’s on. First of all, they can call me on my cell phone. They can call my myself. My phone is on all the time. I can give you the number. Also, if they go to they can email me at Beth Minardi at Gmail, my facebook group page that has 20,000 colorists. Oh, they’re only hair colorist on it is the you don’t go to Facebook. You go to Facebook group, right? Go to the private pages. The name is the group is a long name. Conversations with top color professionals by Beth minority. Conversations with top color professionals by Beth minority, you ask to join. I ask you. Will you be polite? Are you a licensed hairdresser? Where are you from? There’s not a penny to pay you. Click in. Yep, awesome.

Chris Baran 1:07:28
Okay, last question, here we go. If you had one wish for our industry, what would it be?

Beth Minardi 1:07:38
I would be it would be that when a when a new person graduates from a beauty school, that they were far more skilled and able, not only to pass a state board exam, which means very little, but able to happily, correctly and successfully serve clients, no matter what the client needs, love it

Chris Baran 1:08:06
Beth. This has been truly a wonderful experience. I’ve learned things and as usually doesn’t happen. We got emotional on this one, but it was, it was because of truth. So I just want to say, you know, thank you so much for giving up your valuable time and just being with us and just being so raw and open. So just say, I want to say thank you, and it was a pleasure having you on head cases.

Beth Minardi 1:08:32
Such a pleasure. Please stay in touch. Let’s do this again. I am looking for a place to color, to be a color director. I am looking for a job. You know, everybody has a sell by date, but hey, Jane Fauci is pushing 90, and she’s going to make another movie. I’m passionate about what we do, and I thank you for allowing me to be a part of this. Chris, you’re the best. Oh,

Chris Baran 1:08:53
thank you. Love and listen, that was just called Manifest. We’re just manifesting that right now, so that’s what we’ll make happen. So love. It was absolutely pleasure.

Unknown Speaker 1:09:05
I will Bye, Bye, honey.

Chris Baran 1:09:10
Thanks again for watching this episode, and if you liked what you heard, remember to smash that like or follow button, depending on your preferred platform, and make sure to share it with anyone you know that might be a fellow head case. Head cases is produced by cut action media, with Marjorie Phillips doing the planning parts, Lee Baran on the video bits, and Adrian Taverner mixing the audio jazz music.